Building Loyalty of Tourists to Tourist Destination through Sporting Event – the Case Study of Poznań Half Marathon
PDF (Polish)

Keywords

running events
behavioral loyalty
destination loyalty
event loyalty
sport tourism

How to Cite

Building Loyalty of Tourists to Tourist Destination through Sporting Event – the Case Study of Poznań Half Marathon. (2019). Sport and Tourism Central European Journal, 16(3), 155-171. https://doi.org/10.16926/kf.2017.16.32